Intuit and OpenAI partner to bring GenAI experiences to customers

By Delisha Fernandes

Intuit, a global financial technology platform, announced that it is working with OpenAI to accelerate generative AI (GenAI)-driven application development on its proprietary Intuit generative AI operating system (GenOS).

Intuit’s financial large language models (LLMs) are enriched with the company’s data, which specialise in solving tax, accounting, marketing, cash flow, and personal finance challenges. These financial LLMs intelligently determine the capabilities needed from Intuit’s platform, rich data, and knowledge set to create highly personalised experiences to guide the consumer and small business customers with their financial lives to help them prosper.

Now, combined with OpenAI’s industry-leading GPT 3.5 and 4.0, Intuit GenOS is enabling Intuit developers to rapidly build secure, intelligent, personalised GenAI-powered experiences across its portfolio of FinTech products, with speed and at scale.

“Intuit is creating breakthrough product experiences on Intuit GenOS, and we are excited to be working with OpenAI using their industry-leading large language models to accelerate our innovation,” said Marianna Tessel, Chief Technology Officer at Intuit. “We are harnessing the power of generative AI to power prosperity for more than 100 million customers worldwide by transforming how people manage their finances with full confidence.”

“We are excited to work with Intuit to bring together the power of the OpenAI LLMs with Intuit’s GenOS,” said Brad Lightcap, COO at OpenAI. “Intuit understands the potential of generative AI technology and shares our commitment to advancing next-generation AI development safely and responsibly.”

Generative AI is transforming the way humans interact with computers. Intuit is uniquely positioned to lead the next wave of transformation and disruption given the company’s rich data platform, established AI foundation, commitment to data stewardship, and the introduction of our proprietary Intuit GenOS. Intuit is already seeing its AI-driven expert platform transforming the industry and powering prosperity.