Intesa Sanpaolo and Nexi launch SoftPOS solution in Italy

By Gloria Methri

Italy’s Intesa Sanpaolo has partnered with PayTech Nexi for the launch of SoftPOS, an innovative solution that allows merchants to receive contactless payments from their customers using Android devices.

SoftPOS is an app that the merchant can associate with a device in a few simple and secure steps. It also sends digital receipts directly to the customer. The new product developed by Nexi will now be available as a preview for Intesa Sanpaolo customers.

SoftPOS is touted as an ideal solution for mobile businesses, freelancers, and businesses offering home delivery. It is ideal for handling rush hours in shops, deliveries, or wherever there is a need to accept mobile payments, such as at trade fairs and events.

For those who are already customers, it can also be configured as a support POS, which can quickly be activated directly from the Nexi Business portal.

For Nexi, the launch of SoftPOS in Italy is a further step in the implementation of its market development strategy alongside its partners by leveraging its European scale and proximity to customers in different geographical areas in which it operates.

Claudia Vassena, Head of Sales & Marketing Digital Retail at Intesa Sanpaolo, said, “We strongly believe in the value that the new SoftPOS solution can offer our customers, as it does not require additional terminals and offers a fast digital payment process solely through their smartphones and tablets. It is a flexible, dynamic acceptance tool, ideal in terms of ease of access and security.”

“SoftPOS Nexi, as simple as an app and as secure as a POS, is the innovative solution that allows merchants to make the most of the opportunities offered by digital payments in terms of speed, convenience, security, in complete mobility inside and outside the point of sale,” said Filippo Signoretti, Merchant Solutions Director Italy of Nexi. “After the successes recorded in Germany, Greece, and Hungary, the launch of the product in Italy represents a further important result of our investments in technology and innovation as a leading PayTech in Europe.”