Worldline & Antenor enable contactless payments at Selfly Store vending machines

By Gloria Methri

Worldline, in collaboration with Antenor, has announced the integration of an advanced contactless payment solution with Selfly Store. This advancement enhances convenience for consumers making on-the-go purchases with smart fridges and streamlines operations for businesses.

Selfly Store’s intelligent vending machines provide hotels, offices and various venues with a cost-effective and autonomous solution for offering meals and snacks. The vending machines are fully digitised and come in three distinct models designed for different storage needs: Selfly Ambient for room temperature items, Selfly Fridge for refrigerated goods, and Selfly Freezer for frozen products.

Crafted by payment expert Antenor on Worldline’s full payment offer, the solution incorporates a series of unattended terminals, Worldline’s omni-channel acceptance platform and an international acquiring solution. This flexible solution allows Selfly Store to deploy internationally with minimal effort, providing access to a real-time reporting platform and visibility into revenues and allowing monitoring of each transaction and all associated payouts.

This innovative solution combines Antenor’s latest payment technology with Worldline’s comprehensive services, making grab-and-go shopping easy and convenient for consumers and providing merchants with a cost-efficient system that can boost their revenues. By leveraging data-driven insights around sales patterns, consumer preferences, inventory optimisation, dynamic pricing, expiry date management, and more, merchants can optimise their operations and maximise profitability.

For vending environments requiring a closed-loop payment system, Antenor-Worldline’s solution has enablers to accommodate private cards linked to online wallets. The built-in card-tokenisation feature also enables Selfly Store to establish loyalty programmes and implement “blacklisting” functionality.

Olcay Guldogan, CTO of Selfly Store by Stora Enso, said, “At Selfly Store, we set a target to make smart vending solutions accessible to everyone, regardless of their preferred payment method.  Worldline’s omnichannel payment platform, with its enriched features and wide coverage, combined with Antenor’s excellent dedication and competence, has helped us make a significant step towards this target. We are pleased to collaborate with top professionals like Worldline and Antenor to bring innovative solutions for merchants and consumers.”

Eric Bohner, CEO of Antenor Payment Solutions NV, said, “Our mission at Antenor is to empower innovative companies like Selfly Store with the payment solutions they need to thrive in an increasingly digital world. Through our advanced payment solutions, we enable seamless transactions, elevate end-user experiences, and drive business efficiency for our clients. Worldline plays a pivotal role as an enabling partner in developing these groundbreaking solutions.”

Nicolas Dejonghe, Head of Vending & Adjacent Markets at Worldline, said, “We are honoured to partner with Antenor and Selfly Store. Smart fridges are an excellent concept to help operators boost their sales and improve kiosk ROI. They require specific payment features, such as additional authorisation for larger consumer baskets, to secure operator revenues. Worldline’s acceptance and acquiring full solution are a perfect fit to secure these payments across Europe.”