Al Fardan exchange partners with Empay’s contactless ecosystem

By Leandra Monteiro

Al Fardan Exchange, one of the UAE’s leading financial services providers, has announced a partnership with Empay, the world’s innovative contactless payment and instant credit ecosystem.

The deal means that Al Fardan Exchange will be the exclusive remittance partner of Empay, which was looking to scale up its operations in this important financial services sector. The partnership agreement was signed between Mr. Hasan Fardan Al Fardan CEO of Al Fardan Exchange, Ms. Muna Al Qassab, CEO of Empay and Mr. Gigi George Koshy, Deputy CEO and CPO of Empay.

Selecting the Al Fardan Exchange icon on the Empay app now allows access to its remittance services and after completing the one-time KYC norms as stipulated by the UAE Central Bank, users can immediately transfer money to their beneficiaries, either to a bank account, or as instant cash.

“The partnership opens yet another channel to extend Al Fardan’s services to a wider audience in the UAE, offering even more flexibility and choice to customers,” said Mr. Hasan Fardan Al Fardan, CEO of Al Fardan Exchange.

“We are delighted to be entering this strategic agreement that will see Al Fardan Exchange become the first remittance partner of Empay. Our collaboration will provide all-new opportunities for our combined customer base as this partnership will add value and convenience while underscoring our shared commitment to digital innovation in the financial services sector as well as customer service excellence,” he added.

Ms. Muna Al Qassab, CEO of Empay said, “Empay’s in-app payments transcends UAE borders. From the tap of a button, users can now remit money across the globe. Since, we are living in the day and age of contactless payments; Empay seeks to fulfill the need for avoiding long queues and endless waits for international money transfer. What makes Empay unique is our customer-centric focus.”

Mr. Gigi George Koshy, Deputy CEO & CPO of Empay commented, “The vision behind the UAE’s Smart Government programme is to reinforce the customer-centric approach to all our services and offer a flexible digital channel that supports multiple activities.  This partnership complements and advances the progress UAE has made in this sphere.”