AAZZUR and Channel partner for embedded lending

By Gloria Methri

Embedded finance integrator AAZZUR has partnered with alternative asset manager Channel, to secure embedded lending products for small and medium enterprises (SMEs). The partnership will see AAZZUR supporting Channel’s digital SME lending strategy.

Channel has, in the past, invested significantly in developing proprietary systems using APIs, Open Banking, and cloud-based technologies to provide finance to SMEs. The asset manager will provide capital for AAZZUR’s embedded lending products for SMEs via its digital lending offering.

This will help AAZZUR increase its own offering to B2B clients with SME customers, by providing them with a fast, efficient, and frictionless funding experience.

Philipp Buschmann, CEO of AAZZUR, said, “I have been closely following Channel’s investments into the embedded lending space for a while now and I am delighted we have been able to partner with them. Like us, Channel is committed to easy API integration and the provision of seamless B2B finance. I am certain this partnership is going to be immensely mutually beneficial to both businesses, as we work together to improve the financial lives of both of our clients and their customers.”

Berlin-based AAZZUR helps companies to create a new mobile banking app from scratch or enhance their existing offering, through its modular smart banking platform. Through its embeddable Smart Finance Blocks, clients can offer embedded wealth management services to their clients, besides budgeting tools, insurance, carbon offset programs, and more.

Walter Gontarek, CEO of Channel, was delighted to be partnering with AAZZUR to provide vital funding to SMEs. “Our combined expertise and shared desire to break down existing barriers to business means we’re well placed to make a real difference to small business while providing compelling investment opportunities for our clients,” he said.

The latest announcement is one of a raft of recent partnerships sealed by AAZZUR, with its recent partners being Railsbank and additiv.