Nets, part of Nexi Group, introduces the softPOS solution, Softpay

By Joy Dumasia

Softpay.io, Nets, part of Nexi Group, has introduced the new and innovative softPOS solution, Softpay, that enables merchants to accept contactless payments on Android smartphones and tablets, just like a payment terminal, without additional hardware. ​

Robert Hoffmann, CEO of Nets Merchant Services, said: “We are creating the mobile point of sale that can now take place at the shelf in the shop, at the table in the restaurant, at festivals, with the customer at the front door or in the railway dining car – purchases and payments are made where the customer is and no longer where the cash register is. This increases the chance of impulse purchases and focuses the shopping experience on the positive moments because queuing and waiting at the checkout are eliminated.”

The largest retailer in Denmark, Salling Group, is the first merchant onboard. The new softPOS solution enables the secure and simple processing of cashless payments. Softpay is developed together with a Danish-based payment company, Softpay.io. Robert Hoffmann is looking forward to introducing Softpay and thereby redesigning the processes starting from the customers point of view.

“We could not have found a better partner than Nets Group for the launch of the Softpay.io softPOS application. We have great expectations for the partnership,” said Craig Jacoby, CEO, Softpay.io. 

“Today, flexibility and mobility is required in almost all areas of life. With Softpay, we are consistently thinking this through to the end. It is about further simplifying the payment process for consumers and merchants, reducing complexity, and redesigning the processes starting from the customer. Today more than ever, we need solutions that create uniform systems for customers across Europe,” says Hoffmann.

IBS Intelligence reported that Nets Group extends the framework agreement with DNB, Norway’s largest bank, thereby prolonging the existing partnership. This includes several key deliveries of payment services, information technology, and other financial services.